Core Values & Success Factors

Core Values

Honesty and Integrity

Approach work with pride and communicate honesty. Exhibit honesty and integrity in all daily work.

Respect for Every Individual

Listen to fellow associates and clients, and consider their needs. Appreciate the differences that exist between you. Respect other people’s opinions in decision-making.

Innovation, Creativity and Initiative

Use knowledge, experience and imagination to do your job better today than you did yesterday.


Strive for excellence by working to the best of your ability all the time. Attempt to exceed the expectations of fellow associates and clients.

Leadership by Example

Set high standards of achievement, and challenge yourself and your associates to meet them every day. Leaders should take charge and create an environment that fosters competence and reliability.

Success Factors

Customer Satisfaction

Providing a reliable and consistent level of service that meets or exceeds our customers’ expectations.

People Management

Developing a knowledgeable, productive and professional team of associates who are committed to our values.

Sales Effectiveness

Attracting, building and maintaining profitable customer relationships.

Financial Strength

Achieving and sustaining a level of profitability consistent with the expectations of our corporate objectives.

Product Strength

Thoroughly understand our client’s needs and represent only those candidates who meet or exceed their requirements.

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